I’m a seasoned technology leader with over 30 years of experience driving digital innovation—from the early days of the Internet to today’s cutting-edge advancements. My journey began as a web developer and IT consultant, and over the years I’ve honed my skills in web and app development, UI/UX design, e-commerce, digital marketing (SEO & SEM), and project management. I’ve been fortunate to contribute to more than 100 web projects and startups, mastering everything from backend coding and database design to comprehensive post-launch testing and debugging.
Today, as the Head of Technology at REBL, I lead our global, distributed team in executing our tech vision. I work closely with Sales to shape our products and services, and I’m at the forefront of integrating Artificial Intelligence across every layer of our organization, an internal project we call "The AI Integration".
I thrive on solving complex problems, continuously learning, and pushing the boundaries of what technology can achieve. Whether managing resources, mitigating risks, or driving innovation, I bring passion and precision to every challenge. Let’s connect and explore how technology can transform business.
As Head of Technology at Rebl, I lead our global, distributed team in shaping the company's technological vision and driving inno...
As Head of Technology at Rebl, I lead our global, distributed team in shaping the company's technological vision and driving innovation across every layer of our organization.
With 30 years of experience in the tech industry, I blend deep technical expertise with strategic leadership to oversee operations, partner closely with Sales, and define our dynamic products and services offering.
My role centers on:
As CTO at Verbal+Visual — a digital design and development studio specializing in immersive digital commerce experiences built on Shop...
As CTO at Verbal+Visual — a digital design and development studio specializing in immersive digital commerce experiences built on Shopify — I led our technical strategy to ensure that our innovative solutions not only met but also elevated our clients' brand visions.
Tasked with integrating cutting-edge technology with emotionally charged, sensory-driven design, I ensured that every project — from Shopify Plus development and seamless migrations to site redesigns, optimization, and POS setups—was executed to the highest standards.
Key responsibilities included: