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5 Benefits Food Retailers Bag Bonding with A Mobile App Development Company

Published Jul 26, 2017Last updated Jul 27, 2017
5 Benefits Food Retailers Bag Bonding with A Mobile App Development Company

Omnipresent and omnipotent, the adjectives characterise well the retail food industry and its scope. With over 7.5 billion and growing customerbase, the opportunities are limitless for food retailers, no doubt, but tapping on that is a no mean task. Your food retail business needs to be omnipresent and omnipotent too. Here is how bonding with a mobile app development company can serve the purpose well, and let you serve smile and delight to your customers without fail.

Exploring New Territories

With an Android or iOS mobile app for your retail food business, you can extend your market reach to new territories without investing in physical outlets and infrastructure. It’s easy to see note how brands like McDonald, Nando's, Pizza Hut are making big of the food retail industry investing in the technology. This enables them to accept orders from and serve in areas where they don’t have got their physical presence effortlessly.

Serving Customers with Agility

According to a research, foodies can’t hold themselves back while sitting in a eatery for more than 15-20 minutes. So, instead of getting baffled with this demand, it’s time to capitalize on it. Investing in technology partnering with a reliable mobile app development company, turn challenges into opportunities. It helps you delight both customer types, viz., those how want to have the food at your outlet, and those who are interested in the takeaway service. The former type would have the privilege to secure a table with platters ready to savour, while the later will get the food items delivered at their preferred time and place.

Minimizing Wastage of Resources

An app-based food order booking and delivery significantly reduces the wastage of resources that might occur on account of surplus inventory in absence of correct demand estimation, or spoiling of food due to non-consumption or delay caused in the delivery chain. So checking the resource wastage, in a way, the technology investment is helping you to maximize your ROI and, you in turn, contribute your bit to ensure food security for the society. Remember, the money is yours, but resources are of society, and you are inalienable part of that society.

Related Blog: 5 Things That Consumers Expect from Your Food Delivery App

Ensuring Payment Flexibility

Payment flexibility is another key factor that contributes to the adoption of shopping or retail apps. Against a physical brick and mortar business that generally accepts payment through cash or credit/debit card payment, a retail mobile app can be configured to accept payment through multiple non-touch payment options like Android Pay, Apple Pay, etc. So offering all these payment alternatives to customers, you can maximize the conversion and ROI. However, the payment gateway integration should be done intelligently by your mobile app development company. Keep it concise and use simple terminologies that are understood well by your target audience.

Business Intelligence

Big Data -- a lot of discussion happens over the noble benefits that it brings to a business. Now, the time is ripe to get benefitted from it as there is no dearth of mobile analytics tools like Mixpanel, Google Mobile Analytics and so on, and mobile app development companies that have championed the technology integration and deployment expertise. The intelligence captured (the digital footprints of customers from brand awareness to checkout) helps with personalizing the customer engagement model, improving productivity and sales, monitoring the quality of delivery, and staying ahead of the competition with a better understanding of trends and patterns in the food retail industry.

Interestingly, mobile app development doesn’t ask for a fortune. At Root Info Solutions, we offer mobile app development for Android and iOS platform at highly competitive rate. Whether, you want us to build a food order or delivery app from scratch or enhance your existing app to add value to the customer experience, you can rely on our experienced native and cross platform app development teams.

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