The Next Generation of Ecommerce Management

Managing a business, especially in an industry as dynamic as ecommerce, can be stressful. It requires strategy, vision, and day-to-day, if not minute-to-minute, decisions.

Ecommerce managers have to keep up with trends in technology, marketing, products, customer service, and small-package shipping. These same leaders can also manage employee, supplier, and customer relationships. The burden can be crushing, especially as companies grow from being a startup into the mid-market.

Too many ecommerce companies don’t understand that there are more ways than one to run a business or define a management structure. It does not necessarily involve a strict hierarchy and static job descriptions. In fact, those approaches might be harming your business and its ability to grow.