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Integrating Video Conferencing APIs Into Your Existing Application

Published Sep 04, 2021Last updated Oct 27, 2023
Integrating Video Conferencing APIs Into Your Existing Application

With social-distancing and Covid restrictions all across the world, strengthening virtual communications is the key to maintaining effective customer relations for businesses. And one way of enhancing business communications is the smooth integration of video conferencing into the existing interaction platform.

Have you been planning to do the same? Well, modern video call API can help you efficiently integrate video conferencing in your existing application. In this article, we are going to discuss everything that revolves around this integration. Stay with us and keep reading.

In This Article, We Have Explained,

  1. Limitations Of Building Video Conference App From Scratch
  2. Reasons For Integrating A Video Conference SDK Into Your Current Application
  3. How To Integrate Video Calling API Into Your Current Chat Application?
  4. Steps For Conducting Video Conferencing Calls By Leveraging Video Calling API
  5. Use Case Of Video Calling API For Different Industries
  6. Conclusion

Limitations Of Building Video Conference App From Scratch

Building a video conference app from the ground is not something that you can do in one day. It requires a huge amount of investment both in terms of capital and time. If you are a business with limited budget, creating a video from scratch might not be a good option. Let's have a quick look at some points that highlight the challenges related to building a video conference app from the start.

* Long Development Period

Building a video conferencing app from scratch is not a one-day activity. The process may include several iterations. Moreover, the testing of the feature also takes time. So, if you're a business that wants quick commmunication solutions you shouldn't opt for building a video conference app from scratch.

* Operational Complexities

Creating a video conferencing chat solution from scratch has many operational complexities attached to it. You are required to deploy the whole infrastructure set up. You might get less time to focus on your core business operations.

Reasons For Integrating A Video Conference SDK Into Your Current Application

If you are a business looking to build an efficient communication system on an immediate basis, then you should consider leveraging video conferencing SDKs or APIs. Here we shall discuss some reasons to explain the same:

* Fast Implementation

Video conferencing APIs can be a good option if you want to build your chat app from scratch. You will be able to add modern-age video conferencing features with just one click.

* Alleviated Costs

Leveraging video call SDK helps you avoid additional costs incurred on app design and development. When building a chat app from scratch, you might be required to spend on such things.

* Added Security

Most of the third party APIs come with end-to-end encryption and provide you with complete chat privacy and security. On the other hand, when you build a chat app by yourself, you need to look into different types of security protocols.

* Machine Learning And AI Capabilities

Today's new age video conferencing SDKs and APIs come with advanced ML and AI functionalities that can help you generate chat analytics. This, in turn, can help you gain better customer insights and forecast better business decisions.

* Zero Travel Expenses

Investing in video SDKs help you easily get enhanced video calling features easily. You can connect with your customers and collaborate with your team with just a click. You can get in touch with them from any corner of the world and too at any point of time. It can help you save costs on travel expenses.

* Increased Business Continuity

Given the Covid situation all around, it has become essential for all businesses to build their availability online. And video conferencing is one of the best ways to stay in good touch both with customers and your teammates. This can boost your work efficiency and maintain your constant workflow.

How To Integrate Video Calling API Into Your Current Chat Application?

Have you been planning to integrate video conferencing SDKs or APIs into your communication system? We can help. In this section, we will talk about the process of integration in brief:

Account Credentials

You need to get your account credentials from your video conference SDK provider.

Server Application

Your application server will utilize your third-party account credentials to provide access grants for video conferencing features.

Client Application

The client application will use your third-party video conference APIs to subscribe to your real-time communication experience.

Steps For Conducting Video Conferencing Calls By Leveraging Video Calling API

Steps for conducting video conferencing calls by leveraging video calling API (2).png
You can easily integrate video conferencing functionality into your application without consuming a lot of time. This is because new age video conference APIs are highly advanced and easy to utilize. Let's talk about the integration in detail:

1. Creating A Room

First, you are required to create your video conferencing room with the assistance of your video SDK. The video conference SDK will initially require your account credentials and then create your respective chat room. The video SDK will respond with a SID, which is a unique identifier that can be leveraged to make API requests.

2. Accessing Token

Your meeting host needs to get an access token to perform the video conferencing session. The application server will first check account credentials and then client 1 is granted a token. Once the token is granted, client 1 is connected to the chat room. A signalling connection is established between the video conferencing session and the host.

3. Client 2 Connects To The Chat Room

Client 2 will get an access token from the application server and connect to the room. After this step, client 2 becomes a participant.
We shall now discuss some of the Best video conferencing APIs or SDKs that you can utilize:

Contus MirrorFly

No.1 Video conferencing SDK that you can leverage to establish a robust and seamless video communication platform for your business. With an insightful dashboard, MirrorFly helps you simplify thousands of meetings, discussions & whttps://www.contus.com/blog/best-video-calling-apis/ess. Some of the top functionalities include on-demand streaming across channels, multiple conference schedules and calendar, real-time active directory sync, full-screen sharing, end to end encryption,an d much more.

Twilio

Twilio helps you build HD video calling applications. You can monitor participant network quality with the Network Quality API. It allows you to add fun to video conferencing with animations, whiteboards, text-based chat, and more.

Sinch

Sinch can be your go to video conference SDK provider. It supports personalized messaging, signaling Firewall, verification and many more.

Use Case Of Video Calling API For Different Industries

Given the virtual age, almost all businesses need to build a robust communication system to enhance their customer experiences. Let's discuss how some good industries can utilize the best benefits of video API and SDK.

CRM

Video conferencing can enhance your sales potential. It can help businesses build better relationships with customers via face-to-face conversations. And, efficient relationships lead to better business engagements. With one-on-one face interactions, document sharing, end-to-end encryption, live broadcasting, and others, businesses can stay on top of customer satisfaction.

Telehealth

Video conferencing technologies can be efficiently used by telehealth applications to instantly establish a connection between patients and doctors. They can interact with each other from the comfort of their homes and patients can save on unnecessary travel expenses and avoid standing in long hospital queues.

HIPAA Compliant Medical Training

With video conferencing technologies, doctors can now attend an online video-based medical training without any hassles. They can even record their training classes via advanced video conferencing features like live video recording. To ensure that the medical training is done securely via video conferencing, you can opt for HIPAA-compliant video-based medical training.

Education

Schools and universities can organize online classes with the help of video conferencing APIs into their application. They can share online material and tests via advanced media file share feature. Students can record classes for future references and get back to whatever they missed.

Real Estate Business

Video conferencing technologies help real estate engage with their customers online without needing both parties to spend on travel. Customers can see the property on video calls and enjoy the perfect virtual tour of the property they're interested in.

Hiring Process

Thanks to video conferencing features, the recruitment process has become smoother. Businesses can hold one-on-one interview sessions via efficient video calling functionalities. Other related activities like onboarding process or business training can also take place via video calling.

Hospitality

In today's fast-paced communication age, writing emails or engaging on audio calls may not be that satisfactory when compared to one-on-one transparent video interactions with customers. It allows businesses to attend to every query or doubt raised by the customers efficiently.

Digital Commerce

Given the Covid situation all around, people generally avoid visiting stores and showrooms. They now prefer contactless product delivery. Digital commerce businesses can utilize video conferencing tools to stay connected with customers even if they are at different locations. Now let's take an example of an electronic appliance online shopping platform. Such businesses can ask their engineers to connect with customers online for product installation or any other details via smooth video calls.

Video conferencing tools can also be leveraged for legal hearings. Legal offices can connect to victims, prisoners, or witnesses efficiently via video chats. Legal professionals can also save their travel time. Integrating a web video conferencing API can help legal businesses ace their services even in pandemic times.

Conclusion

We hope our article helped you understand the importance of integration of an efficient video calling API into your existing app. It can surely help boost your communication strategies with your customers. So, what are you waiting for? Develop the best conference video call app via smooth video SDK integrations today

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