I'm analog by birth, digital by choice. I've been working in design for the past 15 years. I shifted my career to Product Management, and it has helped me in understanding how to effectively communicate ideas and and iterate workflows within a data-driven approach framework.
Keywords: Product | UX | Digital Strategy | Live Shopping | Social Commerce.
• Implemented OKRs and KPIs across the company to drive data-driven decision-making.
• Analyzed data from various platfo...
• Implemented OKRs and KPIs across the company to drive data-driven decision-making.
• Analyzed data from various platforms (Google DataStudio, Google Analytics, Firebase, Elasticsearch, Kibana, MongoDB, Mailchimp) to generate insights for live events, website traffic, and CRM pipelines.
• Tracked KPIs and reported updated metrics to the team.
• Identified business development opportunities and focused on new markets, including Mexico, Brazil, and LATAM.
• Worked with a Customer Success team of 3 people, assisting 100+ brands with platform onboarding.
• Managed a Suppo...
• Worked with a Customer Success team of 3 people, assisting 100+ brands with platform onboarding.
• Managed a Support team of 3 people, ensuring quality and overall satisfaction of 20,000+ active stores during live shopping events.
• Oversaw the UX team with insights and conducted interviews with clients and stakeholders input to improve the overall user experience.
• Led the documentation and process systematization in collaboration with IT and DevOps teams.
• Expanded business to 12 new verticals, in addition to fashion apparel and beauty, through strategic efforts and POC experiments.<br/...
• Expanded business to 12 new verticals, in addition to fashion apparel and beauty, through strategic efforts and POC experiments.
• Collaborated with stakeholders and C-Level management to achieve business goals.
• Implemented digital strategies with Marketing and Sales teams.
• Assisted in raising seed money through funding decks.